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Glitter Toos Add Sparkle To Halloween Costumes
Glitter Toos Halloween Kits are now available, and will serve as the perfect addition to any Halloween costume. Each kit of premium glitter tattoos comes with a selection of holiday appropriate stencils for a fun way to celebrate. (read the story...)

Fun and Funky UNICEF Trick-Or-Treat Boxes for a Cause
Each year UNICEF partakes in Trick-or-Treat for UNICEF, a program which encourages kids to give back to those less fortunate on Halloween. Learn more about their new box designs, a fun contest, and the UNICEF Halloween initiatives below. (read the story...)

Catherine Zeta-Jones Brings 'The Runaway Bunny' To Life
Three timeless tales will come to life with this audio recording and will help children with dyslexia engage with words and stories. (read the story...)

Rosie Pope Introduces Her Pregnancy Tell-All Book to NYC Moms-To-Be
Rosie Pope presented the inspiration behind her new book, "Mommy IQ: The Complete Guide to Pregnancy," at an NYC launch event at Destination Maternity. (read the story...)

The Zumbies Bring Luck To Halloween
The Zumbies, a collectible doll, are bringing luck to this Halloween season. (read the story...)

Limited Edition Spooky Halloween Thinking Putty Glows
Crazy Aaron's Puttyworld, makers of Thinking Putty, just released two spooky limited edition colors that are great for your little goblin or witch. The putties come in orange, Great Pumpkin, and purple, Monster Mash, are sparkly and have an eerie glow when the creatures of the night come out to play. (read the story...)

Perfect 'Pets' For Sensory-Seeking Kids
By combining an extremely soft texture, a small amount of weight, and an adorable animal face, The Sensory University has created a system that will instantly become your sensory-seeking child’s best friend. (read the story...)

Kiwi Crate Brings Creativity To Your Doorstep
Kiwi Crate drops ready-to-create projects at your doorstep, providing a month's worth of exciting DIY fun for you and your kids. (read the story...)

Try This Transportable Alternative To A Standard Wheelchair
The Trotter Mobility Pushchair Stroller features a lightweight folding frame with closure straps, making it ideal for simple transportation for children with special needs and parents who want to be as mobile as possible. (read the story...)

Yoga Deck and Ball Helps Kids Keep Calm, Build Strength
This educational card deck is great for all kids who want to find calm, build strength, and practice balance. (read the story...)

Monster High's New DVD Ghouls Rule Is Spooktacular
Hitting stores nationwide on Oct. 9, this brand new DVD from Monster High will encourage kids to be themselves, even as they dress up in costume for Halloween. (read the story...)

Emma's Pumpkins - A Halloween Tale with a Heartwarming Message
When her family moves into a new house on Halloween, Emma decorates their new porch using her positive spirit in “Emma’s Pumpkins” by Betty Yanchulis. (read the story...)

Betty Crocker's Spooktacular Halloween Recipe Collection
Have Halloween fun all month by making a different recipe each day from the Betty Crocker Halloween Cookbook. The nearly 100 recipes include pictures and nutritional information, as well as tips and techniques for cooking. (read the story...)

The Truth Behind Common Old Wives' Tales About Health
Mom's health advice is well-meaning, but it may not always be accurate. Don't go outside with wet hair, or you'll catch a cold—false! This excerpt of Sue Castle's new book "Mother Knows Best? The Truth About Mom’s Well-Meaning (But Not Always Accurate) Advice" explains how people really get sick. (read the story...)

DVD Review: Tinker Bell in 'Secret of the Wings'
"Secret of the Wings," Tinker Bell's first 3D adventure in the Disney Fairies series, takes her to the far reaches of Pixie Hollow, where she flies with new friends and uncovers a secret that changes her world. (read the story...)

Dress Up Your Pets: Skeleton Costume by Martha Stewart Pets
While planning your trick-or-treating adventure this Halloween, don't forget to include the family dog in on the fun. The Martha Stewart Pets collection at PetSmart has some great costumes that will give your pet spooky style. (read the story...)

PopCap Games and ADA Partner to Give Away Free Video Games
PopCap Games and the ADA partnered to provide free video game downloads for adults to hand out to trick-or-treaters this Halloween instead of candy. This campaign, "Stop Zombie Mouth," is an effort to promote good oral health in children across the U.S. (read the story...)

The Monster Eater Eases Bedtime Woes
Spooky monsters in the closet or under the bed can turn bedtime into its own nightmare. Ease children's minds with a companion who will make them feel safe and in control of bedtime. Learn more about Einar The Monster Eater below. (read the story...)

Woodbury Boutique Offers Appropriate Dresses for Tweens, Teens
Fetch Boutique, located in Woodbury, sells age-appropriate, affordable dresses for all special occasions, including bar/bat mitzvah, prom, and graduations. The boutique is a "trendy, fresh, hip" store, and local teens model the dresses. (read the story...)

A New Film Explores What Technology is Doing to Our Brains
“What is all this technology doing to our brains?” The second film of the three-part series "Let It Ripple: Mobile Films for Global Change" by Tiffany Shlain explores this question and offers guidance on how parents can best nurture their children’s minds. (read the story...)

Children's Furniture Store Opens Only U.S. Location in SoHo
COCO-MAT, an environmentally friendly furniture company for children, is opening its only U.S. location in SoHo. The company manufactures sustainable furniture using all-natural materials and environmentally friendly construction methods. (read the story...)

Free E-Book Guides Parents on Managing Child's Stress and Preventing Smoking
Real Parents. Real Answers, a youth smoking prevention program, has launched a free e-book on their website that gives parents advice on managing their child's stress level and preventing them from smoking—many children attribute starting smoking to high stress levels. (read the story...)

Dr. Harvey Karp Releases New Parenting Book About Sleep
In his new book "The Happiest Baby Guide to Great Sleep: Simple Solutions for Kids from Birth to 5 Years," Dr. Harvey Karp, America's most trusted pediatrician, empowers readers with new insights and simple tips to get children to fall asleep quickly, stop bad sleeping habits before they start, and stop bedtime battles. (read the story...)

New Cookbooks and Nutrition Guides for Parents and Families
We've rounded up our favorite new books on food for families, including some great cookbooks for everyone from busy moms to picky eaters, the latest nutrition guides for parents, and go-to guides full of fun recipes kids are sure to love. (read the story...)

Long Island Dad Publishes 'Diana the Organic Banana'
Long Island author Dr. Francesco J. Caputo's children's book, which teaches kids about nutrition and healthy eating, was inspired by his daughter. (read the story...)


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