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'ROCKLAND PARENT' DEBUTS

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by Rebecca Forbes

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New Magazine for Rockland Parents

New York—Davler Media Group announces the launch of Rockland Parent — the newest addition to its NYMetroParents family, which includes Westchester Parent, Big Apple Parent, Brooklyn Parent, and Queens ParentRockland Parent will build on NYMetroParents’ strength of providing high quality, local editorial content to the very active parenting community.  Each issue will include three informative components:

1. a comprehensive calendar of family activities

2.  locally written articles on children’s health, education, travel, nutrition, local parenting personalities, and businesses which serve parents

3. directories of businesses which provide special services to parents, such as birthday parties, after school activities, health care providers, and more.

   This format has won NYMetroParents numerous editorial and design awards of excellence from Parenting Publications of America (PPA).  Rockland Parent will have a monthly circulation of 30,000 copies, distributed in over 400 locations in Rockland.

With the addition of Rockland Parent, Davler Media Group is the largest publisher of local parenting magazines serving any metropolitan area in the US.  The total NYMetroParents’ monthly circulation is 258,000 copies distributed in over 4,000 locations.  Helen Freedman, Editor-in-Chief, founded Big Apple Parent in 1985 when her daughter was a toddler. Since then, she has been a leader in this market segment that includes over 200 titles worldwide.  Freedman explains, “Rockland County is our second suburban title and a place where many young families reside.  Our goal is to help moms, who are the vast majority of our readers, find out about the activities and services available to them in their communities.  We try to be an efficient resource and to provide expert guidance in planning for their children’s lives.”

Rockland Parents will also be able to take advantage of NYMetroParents.com, which will now also feature Rockland County events on its family activities calendar and Rockland businesses in its Resource Center.  NYMetroParents.com complements Rockland Parent as a 24/7 source for parents.  David L. Miller, CEO of Davler Media Group and publisher of NYMetroParents, notes, “Davler Media Group’s mission is to help parents make better decisions about how to enjoy their discretionary time and income as it pertains to their children.  We introduce them to new ideas, events and businesses all on a local level so we become a 'community' or a reliable, trusted resource.” 

Rockland Parent will begin distribution in the middle of August with the September—Back to School issue. Davler Media Group was established in 2004.  In addition to publishing NYMetroParents’ family of magazines, the company publishes City Guide, the largest circulation visitor magazine in the metropolitan NYC area, and cityguideny.com, one of the largest NYC visitor information websites.



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